March 18th, 2009 | 1 Comment
The jury has reached its verdict on Simon Galbraith’s bold experiment to prove the superiority of professional photography for marketing.
Who’s hot and who’s not? See the results in Simon’s second guest spot on the Business of Software blog.
March 6th, 2009 | Comments Off on Is he hot or not?
Most of the great leaders I know are self-effacing. They’ll open themselves to ridicule if it makes a point.
A good example: Simon Galbraith, joint CEO of Red Gate. In this post on the Business of Software blog, he literally puts his face on the line to prove his theory of professional vs. amateur photography in marketing.
You decide. Is Simon is hot or not?
Bob Cramblitt is principal of Cramblitt & Company, a communications company that helps organizations find their voice through customer-driven stories and interaction. He also reads, kayaks, plays guitar and sings.
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